Introduction

RECENT NUMBERS FROM THE U.S. DEPARTMENT OF COMMERCE SHOW THAT ONLINE RETAIL IS CONTINUING ITS RAPID GROWTH. HOWEVER, FEAR OF INADEQUATE ONLINE SECURITY IS CAUSING ONLINE RETAILERS TO LOSE OUT ON BUSINESS AS POTENTIAL CUSTOMERS BALK AT BUYING ONLINE, WORRYING THAT THEIR CREDIT CARD INFORMATION AND OTHER SENSITIVE DATA WILL BE ABUSED OR COMPROMISED. 


For e-businesses, the key is to build trust: Running a successful online business requires that your customers trust that your business effectively protects their sensitive information from intrusion and tampering.

  

Installing a 128-bit SSL Secure Certificate from the Starfield Technologies Certification Authority (CA) on your e-commerce Web site allows you to secure your online business and build customer confidence by encrypting all online transactions. A Secure SSL Certificate on your business’s Web site will ensure that sensitive data is kept safe from prying eyes. With a Secure SSL Certificate, customers can trust your site. 


 Before issuing a certificate, the CA rigorously authenticates the requestor’s domain control and, in the case of High Assurance SSL Certificates, the identity and, if applicable, the business records of the certificate-requesting entity. The authentication process ensures that customers and business partners can rest assured that a Web site protected with a Secure SSL Certificate can be trusted. 


 A Secure SSL Certificate from Starfield provides the security your business needs and the protection your customers deserve. With a Secure SSL Certificate, customers will know that your site is secure.


image21

Why You Need a Secure SSL Certificate

Why You Need a Secure SSL Certificate

In the rapidly expanding world of electronic commerce, security is paramount. Despite booming Internet sales, widespread consumer fear that Internet shopping is not secure still keeps millions of potential shoppers from buying online. Only if your customers trust that their credit card numbers and personal information will be kept safe from tampering can you run a successful online business.

For online retailers, securing their shopping sites is paramount. If consumers perceive that their credit card information might be compromised online, they are unlikely to do their shopping on the Internet.

A Secure SSL Certificate provides an easy, cost-effective and secure means to protect customer information and build trust. A Secure SSL Certificate enables Secure Sockets Layer (SSL) encryption of your business’ online transactions, allowing you to build an impenetrable fortress around your customers’ credit card information.

SSL certificates from Starfield bring the highest level of trust to your online business. A Secure SSL Certificate ensures that all sensitive transactions are kept securely encrypted and safe from prying eyes, and rigorous authentication guarantees that Starfield certificates are issued only to entities whose existence and domains can be verified.

Secure SSL Certificates offer industry-leading security and versatility:

  • Fully validated
  • SHA-2 & 2048-bit encryption. 
  • Up to 2 year validity
  • 99% percent browser recognition
  • Stringent authentication
  • Around-the-clock customer support

SSL Certificate info

What Is a Secure SSL Certificate?

A Secure SSL Certificate (aka “Web Server Certificate”) is a digital certificate that authenticates the identity of a Web site to visiting browsers and encrypts information for the server via Secure Sockets Layer (SSL) technology. Encryption is the process of scrambling data into an undecipherable format — ciphertext —, which can only be returned to a readable format with the proper decryption key.


 A certificate serves as an electronic “passport“ that establishes an online entity’s credentials when doing business on the Web. When an Internet user attempts to send confidential information to a Web server, the user’s browser will access the server’s digital certificate and establish a secure connection. 


A Web Server SSL Certificate contains the following information:


  1. The certificate holder’s name,
  2. The certificate’s serial number and expiration date,
  3. Copy of the certificate holder’s public key,
  4.  The digital signature of the certificate-issuing authority.


In order to obtain an SSL certificate, you must generate and submit a Certificate Signing Request (CSR) to a trusted Certification Authority, such as Starfield Technologies, which will authenticate the requestor’s identity, existence and domain registration ownership before issuing a certificate.

Public and Private Keys

When you create a CSR, the Web server software with which the request is being generated, creates two unique cryptographic keys: A public key, which is used to encrypt messages to your (i.e., the certificate holder’s) server and is contained in your certificate, and a private key, which is stored on your local computer and “decrypts“ the secure messages so they can be read by your server. In order to establish an encrypted link between your Web site and your customer’s Web browser your Web server will match your issued SSL certificate to your private key. Because only the Web server has access to its private key, only the server can decrypt SSL-encrypted data. 

Enabling Safe and Convenient Online Shopping

SHA-2 & 2048-bit encryption

2048-bit Encryption Flickmax SSL Certificate

Secure SSL Certificates from Starfield use 2048-bit SSL encryption to secure online transactions. Virtually unbreakable, 2048-bit encryption is used by all banking infrastructures to safeguard sensitive data.    Encryption strength is measured in key length — number of bits in the key. To decipher an SSL communication, one needs to generate the correct decoding key. Mathematically speaking, 2n possible values exist for an n-bit key. Thus, 40-bit encryption involves 240 possible values. 3-bit encryption involves eight possible values, 4-bit encryption 16 possible values, and so on. A 128-bit key involves a staggering 2128 possible combinations, rendering 128-bit encrypted data de facto impervious to intrusion. Even with a brute-force attack (the process of systematically trying all possible combinations until the right one is found) cracking a 128-bit encryption is computationally unfeasible.  

SSL With Padlock icon

Secure SSL Certificate secures safe, easy and convenient Internet shopping. Once an Internet user enters a secure area — by entering credit card information, e-mail address or other personal data, for example — the shopping site’s SSL certificate enables the browser and Web server to build a secure, encrypted connection. The SSL “handshake“ process, which establishes the secure session, takes place discreetly behind the scenes, ensuring an uninterrupted shopping experience for the consumer. A “padlock“ icon in the browser’s status bar and the “https://“ prefix in the URL are the only visible indications of a secure session in progress.

"Not Secure" Warning

Not secure Website

By contrast, if a user attempts to submit personal information to an unsecured Web site (i.e., a site that is not protected with a valid SSL certificate), the browser’s built-in security mechanism will trigger a warning to the user, reminding him/her that the site is not secure and that sensitive data might be intercepted by third parties. Faced with such a warning most Internet users likely will look elsewhere to make a purchase.